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Speight James G. Ethics in Science and Engineering

For engineering and scientific endeavors to progress there must be generally accepted ethical guidelines in place to which engineers and scientists must adhere. This book explores the various scientific and engineering disciplines, examining the potential for unethical behavior by professionals. Documented examples are presented to show where unethical behavior could have been halted before it became an issue. The authors also look to the future to see what is in store for professionals in the scientific and engineering disciplines and how the potential for unethical behavior can be negated.

8223.34 РУБ



Gary Greenberg Handbook of Developmental Science, Behavior, and Genetics

The Handbook of Developmental Science, Behavior, and Genetics brings together the cutting-edge theory, research and methodology that contribute to our current scientific understanding of the role of genetics in the developmental system. • Commemorates the historically important contributions made by Gilbert Gottlieb in comparative psychology and developmental science • Includes an international group of contributors who are among the most respected behavioral and biological scientists working today • Examines the scientific basis for rejecting the reductionism and counterfactual approach to understanding the links between genes, behavior, and development • Documents the current status of comparative psychology and developmental science and provides the foundation for future scientific progress in the field

5696.78 РУБ



Karen Glanz Health Behavior. Theory, Research, and Practice

The essential health behavior text, updated with the latest theories, research, and issues Health Behavior: Theory, Research and Practice provides a thorough introduction to understanding and changing health behavior, core tenets of the public health role. Covering theory, applications, and research, this comprehensive book has become the gold standard of health behavior texts. This new fifth edition has been updated to reflect the most recent changes in the public health field with a focus on health behavior, including coverage of the intersection of health and community, culture, and communication, with detailed explanations of both established and emerging theories. Offering perspective applicable at the individual, interpersonal, group, and community levels, this essential guide provides the most complete coverage of the field to give public health students and practitioners an authoritative reference for both the theoretical and practical aspects of health behavior. A deep understanding of human behaviors is essential for effective public health and health care management. This guide provides the most complete, up-to-date information in the field, to give you a real-world understanding and the background knowledge to apply it successfully. Learn how e-health and social media factor into health communication Explore the link between culture and health, and the importance of community Get up to date on emerging theories of health behavior and their applications Examine the push toward evidence-based interventions, and global applications Written and edited by the leading health and social behavior theorists and researchers, Health Behavior: Theory, Research and Practice provides the information and real-world perspective that builds a solid understanding of how to analyze and improve health behaviors and health.

6840.46 РУБ



Jacques Palicot Radio Engineering. From Software to Cognitive

Software radio ideally provides the opportunity to communicate with any radio communication standard by modifying only the software, without any modification to hardware components. However, taking into account the static behavior of current communications protocols, the spectrum efficiency optimization, and flexibility, the radio domain has become an important factor. From this thinking appeared the cognitive radio paradigm. This evolution is today inescapable in the modern radio communication world. It provides an autonomous behavior to the equipment and therefore the adaptation of communication parameters to better match their needs. This collective work provides engineers, researchers and radio designers with the necessary information from mathematical analysis and hardware architectures to design methodology and tools, running platforms and standardization in order to understand this new cognitive radio domain.

16997.75 РУБ



Valarie Tynes V. Behavior of Exotic Pets

Behavior of Exotic Pets is the first book on the subject to be written by behavioral experts, all with a wealth of practical experience. Divided into species-specific chapters, the book explains the normal behavior for each group of animals, including reproduction, parenting, communication and social behavior. The book also addresses animals’ environmental needs based on their behavior to enable owners to provide better husbandry and avoid potential problems. Descriptions of common behavioral problems are included, with practical recommendations for their treatment or management. This text is essential for any veterinary professional who would like to improve their knowledge of exotic animal behavior. It also serves as a valuable reference for animal behaviorists, exotic animal veterinarians, veterinary students, and anyone caring for these animals in captivity. Key features: The first and only book on exotic pet behavior written by behaviorists Covers a wide range of exotic pet species Discusses methods for treating and managing common behavioral problems Offers practical advice on topics such as housing and handling of animals Includes separate chapters on learning, welfare, and behavioral pharmacology

7450.42 РУБ



Pierre-Yves Hicher Multiscales Geomechanics. From Soil to Engineering Projects

This book addresses the latest issues in multiscale geomechanics. Written by leading experts in the field as a tribute to Jean Biarez (1927-2006), it can be of great use and interest to researchers and engineers alike. A brief introduction describes how a major school of soil mechanics came into being through the exemplary teaching by one man. Biarezs life-long work consisted of explaining the elementary mechanisms governing soil constituents in order to enhance understanding of the underlying scientific laws which control the behavior of constructible sites and to incorporate these scientific advancements into engineering practices. He innovated a multiscale approach of passing from the discontinuous medium formed by individual grains to an equivalent continuous medium. The first part of the book examines the behavior of soils at the level of their different constituents and at the level of their interaction. Behavior is then treated at the scale of the soil sample. The second part deals with soil mechanics from the vantage point of the construction project. It highlights Biarezs insightful adoption of the Finite Element Codes and illustrates, through numerous construction examples, his methodology and approach based on the general framework he constructed for soil behavior, constantly enriched by comparing in situ measurements with calculated responses of geostructures.

16997.75 РУБ



Feuillet Mathieu Network Performance Analysis

The book presents some key mathematical tools for the performance analysis of communication networks and computer systems. Communication networks and computer systems have become extremely complex. The statistical resource sharing induced by the random behavior of users and the underlying protocols and algorithms may affect Quality of Service. This book introduces the main results of queuing theory that are useful for analyzing the performance of these systems. These mathematical tools are key to the development of robust dimensioning rules and engineering methods. A number of examples illustrate their practical interest.

10788.52 РУБ



Millard Alain Dynamic Behavior of Concrete and Seismic Engineering

While the static behavior of concrete has been the subject of numerous works, the same cannot be said for the dynamic behavior. This book sets out to remedy this situation: it begins by presenting the most frequently used experimental techniques in the study of the dynamic behavior of concrete, then continues by examining seismicity and seismic behavior, soil behavior, models of concrete structures subject to seismic activity, seismic calculation methods of structures, and paraseismic engineering.

15290.21 РУБ



A. Dewdney K. Beyond Reason. Eight Great Problems That Reveal the Limits of Science

A mind-bending excursion to the limits of science and mathematics Are some scientific problems insoluble? In Beyond Reason, internationally acclaimed math and science author A. K. Dewdney answers this question by examining eight insurmountable mathematical and scientific roadblocks that have stumped thinkers across the centuries, from ancient mathematical conundrums such as «squaring the circle,» first attempted by the Pythagoreans, to G?dels vexing theorem, from perpetual motion to the upredictable behavior of chaotic systems such as the weather. A. K. Dewdney, PhD (Ontario, Canada), was the author of Scientific Americans «Computer Recreations» column for eight years. He has written several critically acclaimed popular math and science books, including A Mathematical Mystery Tour (0-471-40734-8); Yes, We Have No Neutrons (0-471-29586-8); and 200% of Nothing (0-471-14574-2).

2483.69 РУБ



Carl Botan H. Strategic Communication Theory and Practice. The Cocreational Model

A guide to strategic communication that can be applied across a range of subfields at all three levels—grand strategic, strategic, and tactical communication Communication is a core function of every human organization so when you work with communication you are working with the very core of the organization. Written for students, academics, and professionals, Strategic Communication Theory and Practice: The Cocreational Model argues for a single unified field of strategic communication based in the three large core subfields of public relations, marketing communication, and health communication, as well as strategic communicators working in many other subfields such as political communication, issues management, crisis communication, risk communication, environmental and science communication, social movements, counter terrorism communication, public diplomacy, public safety and disaster management, and others. Strategic Communication Theory and Practice is built around a cocreational model that shifts the focus from organizational needs and the messages crafted to achieve them, to a publics-centered view placing publics and their ability to cocreate new meanings squarely in the center of strategic communication theory and practice. The author—a noted expert in the field—outlines the theories, campaign strategies, common issues, and cutting edge challenges facing strategic communication, including the role of social media, ethics, and intercultural strategic communication. As the author explains, the term «strategic communication» properly refers only to the planned campaigns that grow out of research and understanding what publics think and want. This vital resource answers the questions of whether, and how, strategic-level skills can be used across fields, as it: Explores the role of theory and the cocreational meta-theory in strategic communication Outlines ethical practices and problems in the field Includes information on basic campaign strategies Offers the most recent information on risk communication, preparedness and terrorism communication, and employment in strategic communication Redefines major concepts, such as publics, from a cocreational perspective

3416.62 РУБ



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Nonverbal Behavior and Communication in the Workplace

Defining Nonverbal Behavior and Communication Early definitions of nonverbal communication highlighted that it does not rely on words or language (see Knapp, 2011, for a historical overview).

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communication behavior of professionals performing linking roles in the research dissemination process (Jain, 1975). Scholars of scientific and technical communication focused primarily en communication behavior of ^The research procedures for this study were reviewed an: approved by ISU Human Subjects Committee.

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Types of Nonverbal Communication - Verywell Mind

Nonverbal communication plays an important role in how we convey meaning and information to others, as well as how we interpret the actions of those around us. The important thing to remember when looking at such nonverbal behaviors is to consider the actions in groups. What a person actually says along with his or her expressions, appearance, and tone of voice might tell you a great deal about what that person is really trying to say.

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Autism spectrum disorders (ASD) affect approximately 1 in 150 children across the U.S., and are characterized by abnormal social actions, language difficulties, repetitive or restrictive behaviors, and special interests.

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Communication Behavior - scientific.net

Abstract: Quality management practices (QMP) is one of the most important management in ensuring an organisation continuously improves their business performance.

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Lundgren Regina E. Risk Communication. A Handbook for Communicating Environmental, Safety, and Health Risks

A fully updated handbook on effectively communicating environmental, safety, and health risks Written by two well-known risk practitioners with over twenty-five years experience in the field, this fully updated Fifth Edition of Risk Communication: A Handbook for Communicating Environmental, Safety, and Health Risks offers sound, scientific research with practical, hands-on advice for those in the public and private sectors. Highly accessible and easy to understand, this must-read includes real-life examples of such headline-making events as the tsunami and radiation release in Japan in 2011, the BP oil disaster in the Gulf of Mexico in 2010, and extreme weather events, along with the lessons learned from them. It offers new chapters on public health campaigns, and on the use and effectiveness of social media for risk communication purposes. Risk Communication is divided into five self-contained parts: Part I provides background information for understanding the basic theories and practices of risk communication Part II explains how to plan a risk communication effort Part III describes how to put risk communication into action Part IV discusses how to evaluate risk communication efforts, including techniques for measuring success Part V highlights special cases in risk communication, including disasters and other emergencies, international risk communication, and public health campaigns An ideal introduction to the field, this book is also a welcome reference for those involved in communicating environmental, safety, and health risks in government, industry, and academia.

6826.26 РУБ



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Debra Horwitz F. Blackwells Five-Minute Veterinary Consult Clinical Companion. Canine and Feline Behavior

Blackwell’s Five-Minute Veterinary Consult Clinical Companion: Canine and Feline Behavior, Second Edition offers fast access to reliable, practical information on managing common behavior disorders in dogs and cats. Takes a new section approach to allow for easier browsing Adds 19 new topics or algorithms covering separation anxiety, thunderstorm sensitivity, introducing pets to the family and each other, enrichment, geriatric behavior problems, handling techniques, urine marking, leash reactivity, pediatric behavior problems and best practices, and rescue pets Offers a comprehensive guide to diagnosing and managing behavior problems in dogs and cats Designed for fast access to information, with identically formatted topics for ease of use Includes access to a companion website providing 43 client education handouts for download and use, including 25 brand-new handouts

8359.84 РУБ



Gary Jackson M. Predicting Malicious Behavior. Tools and Techniques for Ensuring Global Security

A groundbreaking exploration of how to identify and fight security threats at every level This revolutionary book combines real-world security scenarios with actual tools to predict and prevent incidents of terrorism, network hacking, individual criminal behavior, and more. Written by an expert with intelligence officer experience who invented the technology, it explores the keys to understanding the dark side of human nature, various types of security threats (current and potential), and how to construct a methodology to predict and combat malicious behavior. The companion CD demonstrates available detection and prediction systems and presents a walkthrough on how to conduct a predictive analysis that highlights proactive security measures. Guides you through the process of predicting malicious behavior, using real world examples and how malicious behavior may be prevented in the future Illustrates ways to understand malicious intent, dissect behavior, and apply the available tools and methods for enhancing security Covers the methodology for predicting malicious behavior, how to apply a predictive methodology, and tools for predicting the likelihood of domestic and global threats CD includes a series of walkthroughs demonstrating how to obtain a predictive analysis and how to use various available tools, including Automated Behavior Analysis Predicting Malicious Behavior fuses the behavioral and computer sciences to enlighten anyone concerned with security and to aid professionals in keeping our world safer.

3556.72 РУБ



Kaye Otten How to Reach and Teach Children with Challenging Behavior (K-8). Practical, Ready-to-Use Interventions That Work

Interventions for students who exhibit challenging behavior Written by behavior specialists Kaye Otten and Jodie Tuttle–who together have 40 years of experience working with students with challenging behavior in classroom settings–this book offers educators a practical approach to managing problem behavior in schools. It is filled with down-to-earth advice, ready-to-use forms, troubleshooting tips, recommended resources, and teacher-tested strategies. Using this book, teachers are better able to intervene proactively, efficiently, and effectively with students exhibiting behavior problems. The book includes research-backed support for educators and offers: Instructions for creating and implementing an effective class-wide behavior management program Guidelines for developing engaging lessons and activities that teach and support positive behavior Advice for assisting students with the self-regulation and management their behavior and emotions

1937.15 РУБ



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